How culture 
contributes to livEability

ADNEC Abu Dhabi

29 September - 1 October 2026

WHY CULTURE 
MATTERS.

Culture is often seen as something cities add once they have grown. In reality, it is one of the forces that helps cities grow in the first place.

It shapes how people feel about where they live, creates reasons to visit, and contributes to the identity that sets one destination apart from another.

WHY CULTURE  MATTERS
CULTURE CREATES  VALUE.

CULTURE CREATES 
VALUE.

Beyond identity and experience, culture contributes directly to economic growth. It attracts talent, supports tourism, creates jobs, and encourages long-term investment.

ABU DHABI

ABU DHABI: CULTURE 
AS A STRATEGIC INVESTMENT.

Abu Dhabi has positioned culture as a strategic pillar of its long-term development.

Through sustained investment in museums, heritage and cultural infrastructure, the city is creating one of the world's most ambitious cultural destinations.

AT LIVEX, 
SEE HOW IT ALL COMES TOGETHER.

DISCOVER WHAT MAKES A CITY THRIVE.

STEP INTO ABU DHABI’S NEXT CHAPTER

LIVEX | ADNEC ABU DHABI

19–21 October 2027